Sparks January 2003 -

Sparks January 2003

In the News

Happy New Year!
Welcome back to Sparks! We took December off to recharge our creative batteries and now return with news, our client spolight, and this month’s VisoVerbo!

Web Smarts: Driving Traffic to Your Site—coming 27 Feb!
The third and final installment of our Web Smarts™ series is coming on 27 Feb. from 3:00-4:30 pm at The STAR Center at 216 W. Allen Street in Bloomington. Co-sponsored by the South-Central Indiana Small Business Development Center, “Driving Traffic to Your Site” will detail proven strategies you can use to get more visitors to your site. We’ll touch on search engine strategies, but focus mainly on e-mail newsletters, on-line ads, affiliate programs, linking strategies, offline promotions, and more!

Our popular Web Smarts seminars sell out quickly, so click here to learn more and register today!

Choosing keywords for your site
Any Web Smarts attendee knows that selecting good keywords is critical to ranking well in search engine results. A recent article by NetMechanic gives a good overview of how to choose the best keywords for your site. (This link is also available on our Search Engine Strategies page.)

Middleway Food Works offers take-home comfort food
Rushing home from the office? Need a hot, nutritious dinner made from
scratch? Design client Middleway Food Works is now offering take-home meals prepared from the finest ingredients. Dinners are $7 per person and available for pickup from 4:30 to 5:30 pm at the First United Methodist Church in Bloomington. Contact Middleway Food Works to place your order at 812-333-7404, ext. 205 or via e-mail.

Middleway Food Works is an economic development project to provide satisfying, supportive, and decent-paying jobs for women who are victims of domestic violence. Learn more about Middleway Food Works in our June 2002 Client Spotlight.

Put Ameritech cards to good use
Many Hoosiers have recently received phone cards from Ameritech, good for 37 minutes of time at an Ameritech pay phone. Rather than carrying it around in your wallet until it expires, donate it to the Bloomington Volunteer Network! The BVN is distributing donated cards to people in need, such as shelter residents. Send your card to Bet Savitch, Bloomington Volunteer Network, 401 N Morton Ste 260, Bloomington IN 47404.



This month’s winner: Jill Adler!
In addition to a well-deserved smugness at winning this month’s contest, Jill wins a T-shirt featuring this one-of-a-kind design. Have a favorite quote or saying? Send it in! If your quote is chosen, you’ll receive a T-shirt with a custom design! Check out your competition here.

Client Spotlight

Wininger/Stolberg Commercial
Wininger/Stolberg Commercial (WSCommercial) is the Bloomington area’s premiere commercial developer, responsible for some of Bloomington’s most high-profile projects, including Carmichael Center (Kirkwood & Indiana) and Walnut Center (7th & Walnut).

Working with the irrepressible Debi O’Heran, Vice-President of Property Management/Leasing at WSCommercial, we created a new series of marketing sheets spotlightlighting each property and its specs, giving prospective buyers quick access to critical information. We carried these concepts over to our re-design of the WSCommercial Website, creating a fresh look, adding greater functionality with interactive maps, and greatly increasing the information available through the site. The new materials communicate why WSCommercial is one of the leading commercial developers in south-central Indiana.

See the WSCommercial Website designed by Design