Monroe Bank recently received a prestigious Maxi Award from the Indiana Bankers Association (IBA) for its website designed by Cairril.com Design & Marketing.
For 27 years, the IBA has recognized marketing and advertising excellence through the Maxi Awards. The awards are coordinated by the IBA in cooperation with the Indiana Chapter of the American Bankers Association Marketing Network. It is considered a high honor to receive a Maxi due to the intense nature of the competition, which covers marketing and advertising materials from websites to ads to annual reports.
“We’re delighted that our design helped Monroe Bank achieve this distinguished industry recognition,” said Cairril Mills, principal of Cairril.com. “They’ve taken a strong position with their brand, differentiating themselves from other banks, and are reaping the rewards.”
View a case study of the Monroe Bank site design at www.cairril.com.
The Maxi Awards are presented as part of the IBA’s annual Mega Conference. It has grown to become one of the largest state bankers association meetings in the country. Some 1,200 banking professionals from throughout the Midwest attend annually, an attendance rate on par with national banking association conferences.
Cairril.com Design & Marketing specializes in brand-building for small and medium-size businesses. Based in Bloomington, it serves a nationwide client base in commercial, government, academic, and non-profit sectors, and has garnered a number of national awards.
Monroe Bancorp, headquartered in Bloomington, Indiana, is an Indiana bank holding company with offices in central and south-central Indiana. Its wholly owned subsidiary, Monroe Bank, was established in Bloomington, Indiana in 1892 and holds more than $530 million in assets. Monroe Bank offers a full range of financial, trust and investment services to its more than 20,000 retail and commercial customers. The Company’s common stock is traded on the NASDAQ® National Stock Market under the symbol MROE.
The Indiana Bankers Association (IBA) has been providing legislative services, communication tools professional development opportunities, and products and services for the banking industry since 1897. The role of the IBA is to anticipate changes in the economic and banking environment in order to give its membership the opportunity to compete effectively.