Bloomington, Ind.—Cairril.com Design & Marketing has been awarded Woman Owned Business Enterprise (WBE) status by the Indiana division of Minority and Women’s Business Enterprises. The certification provides third-party recognition of Cairril.com’s woman-owned status. It is a valuable tool in accessing government contracts and providing services to companies with diversity programs. Certified services include branding and product naming, marketing services, web development, and graphic design.
The certification process is comprehensive and extends far beyond verification of legal ownership by women. Business owners seeking certification must provide clear and documented evidence that at least 51% of the company is women-owned, controlled, and operated. Specifically, the contribution of capital and expertise by the women owners must be substantial and in proportion to the interest owned. The women business owners must further direct policy, fiscal, and operational matters for the company.
Cairril.com Design & Marketing recently celebrated its ninth year in business. Based in Bloomington, it provides brand-building services to a nationwide client base and has won numerous awards for design, strategy, and community involvement.