Sparks April 2003 -

Sparks April 2003

In the News

Business Expo Web Smarts a success
Many thanks to those who attended our Web Smarts: Search Egine Strategies seminar at Business Expo on 17 April. We had some familiar faces as well as some new participants! Feedback was very positive.

The companion resource page for the session has been updated, so check it out. As always, if you have any follow-up questions from a Web Smarts session, please feel free to contact us. We also maintain information and links on a variety of specialized subjects such as e-commerce or pay-per-click, so if you have any particular questions on those topics, let us know!

Search engine submission pages updated
The Nielson/NetRatings ranking of search engines has changed and our search engine submission links page has consequently been updated. This page lists the most popular search engines and their site submission policies, with links to their submission pages. It’s a handy tool to use when you’re estimating costs for your SE strategy or you’re ready to submit your site.

Boost your chances for a successful site
A recent issue of SitePro News gave some tips for making your Website more successful. Among our favorites:

• Don’t think advertising—think information delivery
• Focus on Web architecture and exceptional writing
• Help visitors find what they need within a few minutes of landing on your site
• Portray a professional image

These tips and more are detailed in the article. Check it out!



This month’s winner: Maryam Webster!
In addition to the envy of friend and foe alike, Maryam wins a T-shirt featuring this one-of-a-kind design. Have a favorite quote or saying? Send it in! If your quote is chosen, you’ll receive a T-shirt with a custom design! Check out your competition here.

Client Spotlight

Parke, Williams, Ltd.
Parke, Williams, Ltd. is an Executive Search Firm specializing in executive management, engineering, and sales recruiting for Fortune 50 clients. Based in Bloomington but with contacts worldwide, Parke, Williams has clients in the aerospace, telecommunications, manufacturing, and social expressions industries.

After a break of five years working as the national Director of
Recruiting for a local corporation, owner Carolyn Williams, CPC came to Design to help re-launch her company. The first step was a logo design which was distinctive and memorable, and that would communicate Parke, Williams’ professionalism, competence, and personalized service. Still in the works are a complete identity package and Website design. The striking logo will help distinguish Parke, Williams in a crowded field and position the business effectively for future growth.

See the Parke, Williams, Ltd. logo designed by Design